Future Focus launches Authenticity Accelerator series

Yesterday saw the first of our new Future Focus Authenticity Accelerator series. The Accelerators are short, sharp webinars designed as practical masterclasses on sustainability commitments, culture and communication.

In our first session, Sustainability Communications Director Carlos Jonmundsson dived into how to craft sustainability communications for maximum impact. He discussed how to go beyond just avoiding greenwashing, to developing a compelling sustainability narrative for different stakeholders. 

If you’d like to catch up on the session, you can find the recording here, and a flavour of the practical toolkit Carlos presented in the cheat sheet here.

We’ll be rolling out our next Accelerators in the next few months, so stay tuned and register here!